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Bright Ideas
Find your UNIQUE SELLING POINT
Here's a super idea that
might just give you an advantage over your competitors.
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Sit
down with your team (or indeed with your Accountant and your team)
with a white board. On the board, you write the following:
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GIVE ME AS MANY REASONS AS YOU CAN WHY A CUSTOMER SHOULD DEAL
WITH US
| 1
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Ask
everyone to contribute their answers which you write on the board.
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| 2
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When
you've finished, go through each point in turn asking whether one
of your competitors would say the same thing about themselves.
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| 3
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For
every 'YES' answer RUB OUT THE POINT
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| 4
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If
there's absolutely nothing left on the board, you've got a problem.
Either you haven't got a uniqueness or you haven't been able to
find a way to make people know about it. |
The answer could be found by booking your seat at one of the AINSLEYS
SEMINARS.
Ainsleys host seminars for local businesses. These are about how to
grow your business using very simple but effective techniques. The seminars
are interactive, fun but serious, exciting and critical to the success
of your business.
Take the
next step.
Please remember that if you do not find this seminar
to be of value, then your money will be refunded without quibble.
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